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Homework Week 14 Branding
A brand is not just a logo, a website, or your business cards ... it's an experience.
Do all of your marketing points have a consistent look and feel?
The look and feel of your business space / office
Your dress code (personally and for any staff)
Is your marketing message / story consistent and understandable?
Is your marketing message / story in plain, simple English?
Is the custormer the Hero in your marketing story?
Does your story lead your ideal client through the process and to becoming a client?
Do you have a definite call to action and is it easy for your ideal client to act?
Participate in the call and ask questions
Have a fantastic week and Kick Some Ass!