Homework Week 14 Branding
A brand is not just a logo, a website, or your business cards ... it's an experience.
- Unknown
- Do all of your marketing points have a consistent look and feel?
- Website
- Social Media
- Business Cards
- The look and feel of your business space / office
- Your dress code (personally and for any staff)
- Is your marketing message / story consistent and understandable?
- Is your marketing message / story in plain, simple English?
- Is the custormer the Hero in your marketing story?
- Does your story lead your ideal client through the process and to becoming a client?
- Do you have a definite call to action and is it easy for your ideal client to act?
- Participate in the call and ask questions