Homework Week 18 Video
Business decision makers love online video because it gives them the most amount of information in the shortest amount of time.
- Robert Weiss
- Video SELLS
- Good videos can be created with pretty much any smart phone, table, or even the camera on your computert
- Use a tripod and ring light to produce better quality videos
- FAQ videos are fantastic
- Collect client testimonial videos for your website, social media, and YouTube
- Do one 15-minute video interview a month. Ask 4 questions
- Live is huge (Facebook, Instagram, LinkedIn). You can practice by setting them to Private
- Pre-promote your Live Video. Offer a prize for sharing
- Post your video to Facebook first, then to YouTube
- Instagram video (reels and stories) is prioritized over all other posts and gets a lot of engagement
- Remember your End Cards (once again Canva is your friend) where you recommend more of your own videos, ask them to subscribe, send them to your website
- Add Closed Captioning to your videos (rev.com)
- If you are posting your videos to YouTube make sure you have thumbnails
- There are many options for simple editing of your videos (Canva.com, Windows Movie Maker, Camtasia, wave.video, iMovie, or Filmora Video Editor)
- Participate in the call and ask questions